Drove daily operations to provide PR consulting and grassroots advocacy services designed to generate interest and media attention for diverse client base, including the health care sector. Implemented business management functions, from business development and marketing to accounting. Organized digital and social media presentations for professional membership groups of public relations consultants, journalists. Developed biographical sketches, by-line articles, fliers, newsletters. Managed projects for CD-ROMs, digital media animations and websites upgrades. Supported client re-launches of websites and microsites, including DC Water and Sewer Authority and TCE Inc., a management consulting firm with billings of $3 million in Federal contracts.
 

Key accomplishments:

  Maintained outstanding client relations and surpassed expectations for an array of companies and organizations, including The Direct Impact Company (Medicare Prescription cards community outreach program) and Maya Advertising (Doctors Community Healthcare image-building campaign).

 Led media relations efforts for national multicultural- and seniors-focused public awareness campaign to prevent type 2 diabetes; and implemented strategic marketing plan (“road shows”) for grassroots outreach campaign. (Subcontractor for Hager Sharp, a social marketing firm with billings of $10 million.)

 Secured sponsorship from Comcast, Riggs Bank and PEPCO (power utility) to achieve fundraising goals for two-week community theater engagement to benefit Multimedia Training Institute.